GOOD VIBES LOUNGE IS THE GEM OF EAST ENGLISH VILLAGE
TRADITIONAL PR | MEDIA RELATIONS
Good Vibes Lounge, a new neighborhood hotspot in the East English Village neighborhood on the Eastside of Detroit contacted Love Publicity to spearhead the grand opening of the bar in 2019. The project was pushed to 2020 and although ready to launch was forced to shut down during the 2020 pandemic. In 2021, Bars and clubs around the U.S. saw a 27% revenue decline in 2020 due to the worldwide COVID-19 outbreak. Good Vibes Lounge became innovative and opened as a carryout restaurant.
Love Publicity used Detroit media to spread the “Good Vibes.” Our team became creative using the pandemic and Juneteenth to do a media press run spreading the word about the thriving bar on the Eastside.
We received a lot of traction during the month of June/July for Good Vibes Lounge securing top tier press in Crain’s Detroit Business, Eater, Hour Detroit, and Tasty Tuesday on WDIV 4. In addition, we were able to assist with branding making Good Vibes Lounge recognizable by name and logo.
